Reader retention
Reader retention is how well you keep the audience you've earned, measured by repeat visits, sustained opens, and subscribers who stay.
Retention asks a harder question than growth: of the people who found you, how many came back? Repeat readers drive most replies, shares, and revenue.
Consistency retains better than intensity. A dependable cadence and a recognizable voice give readers a reason to return, while long silences reset the relationship.
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