Email list
An email list is the set of addresses that subscribed to hear from you. It's a publishing asset you own and can move between platforms.
An email list is the collection of readers who gave you permission to email them. It's one of the few audience assets a writer fully owns, because it can be exported and moved to any platform.
A healthy list grows from clear signup prompts and consistent sending, and it stays healthy through cleaning: removing addresses that bounce or never engage.
Know the words.
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